Magical effect of complete immersion of the viewer in the artist’s world
Immersive exhibition – an exhibition in which viewers get acquainted with the work of the artist, experiencing the incredible effect of immersion in his paintings. The immersive exhibition blurs the line between the virtual and the real world, transforms the frozen surrounding space into a moving interactive world filled with vivid artistic images.
Immersive exhibitions appeared just a few years ago and immediately gained immense popularity among art connoisseurs around the world. They are the result of a harmonious fusion of unique computer technologies and innovative views of the organizers of large-scale art events. Such exhibitions are always in the center of attention of the sophisticated public and arouse great interest in the media.
How immersive exhibitions differ from ordinary ones An immersive exhibition is strikingly different from a traditional one due to the use of many different interactive effects:
- moving pictures;
- mirror labyrinths;
- cleverly selected backlighting;
- harmonious musical accompaniment;
- simultaneous reflection of pictures on multiple screens.
At such exhibitions, the works of artists usually appear before the audience on a huge scale, surrounding him from all sides. The visitor seems to be immersed in the magical world of the master, becoming his co-author and an active protagonist of the artistic event. He does not stand still, observing one picture from the side, but is constantly in motion along with the environment.
An immersive exhibition is a step towards a sophisticated viewer who longs for new impressions and seeks to gain a deeper understanding of the artist’s inner world. This is a way to take a fresh look at the masterpieces of masters of art and enjoy beautiful paintings. Such exhibitions are a huge success all over the world and attract millions of visitors to the halls.
